The Science of Social Timing

The #1 job of any modern marketing plan? Creating spectacular content. The best content engages customers and leads, builds relationships, and doesn’t scare people away with aggressive sales tactics. People want useful, interesting, and helpful sales content. And thankfully, most marketers already know this. According to 2017-18 data from the Content Marketing Institute, 86% of B2C … Read more

Data science: the best job in 2018 and the startup shaking up this rising industry

If you are wondering what your purpose is, scrolling through job boards, unsure of what to do in 2018, perhaps consider a job in data science. According to Glassdoor’s 50 Best Jobs In America For 2018, “Data Scientist” has been named the best job in America for three years running, with a median base salary of … Read more

Finally Solved: The Science of Cracking Open a Cold One (With The Boys)

The tradition of drinking champagne to mark celebrations originated in the royal courts of Europe prior to 1789, where the expensive drink was viewed as a status symbol. Credit: Shutterstock Scientists have cracked a frothy mystery: the physics of fizz. Many people know that frothy drinks get their pop and sparkle from tiny bubbles of … Read more